Free tool · No signup

Which keywords trigger AI Overviews?

Q: How does this estimate AI Overview exposure without a SERP API?

It classifies each keyword by query pattern and applies published trigger rates. Comparison, "X vs Y," queries trigger AI Overviews ~95% of the time. Question queries ~86%. Review or "best" queries ~86%. General informational ~50%. Commercial or transactional queries under ~10%. It's a fast directional estimate. For exact, live per-keyword AIO presence, you'd need a SERP-tracking tool.

Q: What counts as "at risk"?

Any keyword likely to show an AI Overview is at risk of losing clicks. The #1 result loses roughly 58% of its clicks when an AIO appears, per Ahrefs, 2025. High-likelihood informational and comparison queries are where the damage concentrates.

Q: My whole list is high-risk. Now what?

That means AI search is reshaping your niche. The fix isn't to abandon those keywords. It's to get cited inside the AI Overview. Start with the 9 tactics for getting cited by ChatGPT, then quantify the money at stake with the Traffic-Loss Calculator.

Paste your keywords and get an instant AI Exposure Score. See which queries likely show a Google AI Overview, and how much of your traffic is exposed to click loss. Based on published trigger-rate data by query type.

Your keywords - one per line (up to 20)

Runs in your browser - nothing is sent anywhere.

AI Exposure Score (0–100)

keywords likely triggering AIOs

Keyword	Query type	AIO likelihood	Est. CTR loss

01 How it works

Trigger rates by query type

AI Overviews don't appear evenly - they cluster on informational and comparison queries and stay away from transactional ones. This tool classifies each keyword by pattern and applies the published trigger rates, each recorded with the population it describes:

Query type	Pattern	AIO trigger rate
Comparison	"X vs Y", "versus"	~95%
Review / Best	"best…", "top…", "review"	~86%
Question	how / what / why / can / does…	~86%
Informational	general, no buy intent	~50%
Commercial / Transactional	buy / price / deal / near me	<10%

The AI Exposure Score is the average trigger likelihood across your keywords. The estimated CTR loss on triggered queries uses the Ahrefs figure of ~58% for the #1 position — where that number comes from, and who it actually describes. It's a directional estimate. For exact live AIO presence per keyword, pair it with a SERP tracker.

02 Why it matters

You can't fix what you can't see

Most sites have no idea what share of their keywords now return an AI answer instead of a list of links. If 60% of your traffic sits on high-trigger queries, a big chunk of your organic clicks is being quietly absorbed. The only durable fix is to become the source the AI Overview cites. This checker is step one: see the exposure, then price it and fix it.

FAQ

Frequently asked questions

How does this estimate AI Overview exposure without a SERP API?

It classifies each keyword by query pattern and applies published trigger rates. Comparison, "X vs Y," queries trigger AI Overviews ~95% of the time. Question queries ~86%. Review or "best" queries ~86%. General informational ~50%. Commercial or transactional queries under ~10%. It's a fast directional estimate. For exact, live per-keyword AIO presence, you'd need a SERP-tracking tool.

What counts as "at risk"?

Any keyword likely to show an AI Overview is at risk of losing clicks. The #1 result loses roughly 58% of its clicks when an AIO appears, per Ahrefs, 2025. High-likelihood informational and comparison queries are where the damage concentrates.

My whole list is high-risk. Now what?

That means AI search is reshaping your niche. The fix isn't to abandon those keywords. It's to get cited inside the AI Overview. Start with the 9 tactics for getting cited by ChatGPT, then quantify the money at stake with the Traffic-Loss Calculator.