Free Tool list · Updated 2026-11

25 Free Backlinks Any Website Can Get This Weekend

Real business profiles, review sites, publishing platforms and journalist-request sites, sorted by business type. No PBNs, no spam directories, no link swaps.

Twenty-five free link sources, each checked live, with what it costs and who it fits. Pick the five that match your business, fill them with one master profile, and you have real listings buyers and search engines can find by Monday.

For: Founders and small businesses with few or no backlinks who want safe, free links before spending money on outreach.

  • Which links fit my business · 5
  • 1. Business profiles you should own today · 9
  • If you only have 15 minutes · 3
  • How to fill a profile so it helps · 2
  • 2. Review and industry listings buyers really use · 6
  • 3. Communities and publishing platforms where answers earn links · 7
  • 4. Journalist requests: free press links · 3
  • The 20-minute weekend workflow · 4
  • Free links to skip · 6

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How to use it
  1. Use the "which links fit my business" table to pick 5 to 8 sources. Skip the rest.
  2. Fill the master profile template once, then copy it into every profile so your details match.
  3. Do the 20-minute workflow each weekend until your list is done.
  4. Read "free links to skip" before you sign up for anything.

1. Business profiles you should own today

These are profiles customers and search engines expect a real business to have. Most profile links are nofollow; their value is discovery, trust and traffic, not ranking credit.

  1. Google Business ProfileFree · needs verification · only for businesses with a location customers visit, or that travel to customers

    Your listing on Google Search and Maps with a website link, hours, reviews and photos.

    Best for: Any local or service-area business. The one every eligible business should do first.

    Ritik's note: Online-only businesses and virtual offices aren't eligible. Don't fake an address; Google can suspend the listing.

  2. Bing Places for BusinessFree · import from Google Business Profile for instant verification

    Bing's business listing for Bing Search and Maps.

    Best for: Local businesses. Takes five minutes if you import.

  3. Apple Business ConnectFree · Apple Account and ownership verification needed

    Manage how your business appears in Apple Maps, Siri and other Apple apps.

    Best for: Local businesses. iPhone users searching Apple Maps see this, not Google.

  4. Yelp for BusinessFree to claim · ads are optional and paid

    Claim your Yelp page with website link, hours and photos, and reply to reviews.

    Best for: Restaurants, home services and local shops, mainly in the US.

  5. Facebook PageFree · needs a personal Facebook account to create

    A business Page with your website in the About section.

    Best for: Local and consumer businesses whose customers use Facebook.

  6. LinkedIn Company PageFree · needs a personal LinkedIn profile

    Your company profile on LinkedIn, with website link and employee connections.

    Best for: B2B companies and anyone hiring.

  7. YouTube channelFree · Google account

    A channel with links in the About section and links in every video description.

    Best for: Any business that can film a how-to. Each video description is another place to link.

    Ritik's note: Link to the specific page the video is about, not just the homepage.

  8. A business account where every Pin links to a page on your site.

    Best for: Visual niches: food, home, fashion, design, weddings, crafts.

  9. Nextdoor Business PageFree page · ads are paid

    A free page for local businesses that neighbours can recommend.

    Best for: Home services and neighbourhood businesses in countries Nextdoor covers.

If you only have 15 minutes

  1. Minute 0 to 5: copy your master profile

    Fill the template below once. Every later profile is copy-paste.

  2. Minute 5 to 12: claim your #1

    Local business: Google Business Profile. Everyone else: LinkedIn Company Page (or G2 for software). Fill every field, add a logo and a real photo.

  3. Minute 12 to 15: import to Bing

    Local businesses: import your Google Business Profile into Bing Places. Others: set up one journalist-request account (Featured or Qwoted) and turn on email alerts.

How to fill a profile so it helps

Master profile (fill once, paste everywhere)
BUSINESS NAME (exactly as on your sign/site): ________
WEBSITE URL (the page to link): https://________
PHONE (same format everywhere): ________
ADDRESS (if customers visit): ________
SERVICE AREA (if you travel): ________
CATEGORY (most specific one): ________
HOURS: ________

SHORT DESCRIPTION (under 160 characters):
We help [customer] [get result] with [service] in [place].

LONG DESCRIPTION (3 short paragraphs):
1. What you do and who for.
2. What makes you different (a fact, not "best quality").
3. How to start (call, book, try free).

LOGO: square, at least 500x500
PHOTOS: 3 real ones (team, work, place)
PROOF: years in business, licence/registration, one named client if they agreed

UTM FOR TRACKING (optional): ?utm_source=[site]&utm_medium=profile

Same name, phone and address on every profile and on your site. Mismatched details confuse customers and make you look like two different businesses.

Journalist-request pitch (Featured, Qwoted, SourceBottle)
Hi [name],

[One-sentence direct answer to their exact question.]

[Two or three sentences with a specific example, number or step from your own work.]

[Your name], [role] at [business]. [One line on why you know this: years doing it, what you do daily.]
Website: [URL]   Headshot: [link]

Happy to answer follow-ups today.

Answer within a few hours and stay on their exact question. Reporters pick quotes they can paste with no edits.

2. Review and industry listings buyers really use

Only do the ones in your category. If no customer ever browses a directory, skip it.

  1. G2Free to claim · G2 says claim requests are approved in 1-3 business days and new products verified in about 3-5

    Software review site. Free profile, seller page and review collection.

    Best for: SaaS and software companies.

    Ritik's note: Ask your five happiest customers for a review in the first week. An empty profile does little.

  2. ClutchFree profile and reviews · sponsorship is paid

    Directory of agencies and service firms with verified client reviews.

    Best for: Agencies, developers, consultants and B2B service firms.

  3. TrustpilotFree plan · 50 review invitations/month · 1 user · no card needed

    Public review profile with a link to your website.

    Best for: Online stores and consumer services.

  4. Product HuntFree to launch

    Daily launch site for new tech products. Each product page links to your site.

    Best for: Software, apps and AI tools with something new to show.

    Ritik's note: Launch when you have a real demo and a few people ready to try it. A launch with no audience disappears in hours.

  5. AlignableFree to join · paid member plan exists

    Networking site for local small business owners, with a business profile.

    Best for: Local B2B and service businesses in North America.

  6. SaaSHubFree submission · paid promotion is optional

    Software directory with alternatives pages. Each product page links to your site.

    Best for: SaaS and apps, especially if buyers search "[competitor] alternatives".

    Ritik's note: List the competitors you replace. That puts you on their alternatives pages, where buyers are already comparing.

3. Communities and publishing platforms where answers earn links

These links come from being useful, not from filling in a form. Post real answers and helpful articles; link only when your page genuinely answers the question.

  1. GitHubFree

    Profile and repository README files can link to your site.

    Best for: Developer tools, open-source projects and technical founders.

  2. MediumFree to write

    Publishing platform. Bio and articles can link back to your site.

    Best for: Republishing your best articles (set the canonical link to your original).

  3. Developer community for posts and tutorials, with profile and post links.

    Best for: Developer and technical SaaS content.

    Ritik's note: It supports a canonical URL setting when you cross-post, so your site stays the original.

  4. Developer blogging platform with a public profile.

    Best for: Technical writing and developer audiences.

  5. SubstackFree to publish

    Newsletter and blog platform with a public profile and posts.

    Best for: Founders building an audience who link to deeper guides on their site.

  6. QuoraFree

    Q&A site. Profile and answers can include links.

    Best for: Answering the exact questions your buyers ask.

  7. RedditFree

    Communities on every topic. Links in genuinely helpful comments get clicks.

    Best for: Expert answers in niche subreddits.

    Ritik's note: Read each subreddit's rules first. Many ban self-promotion. Help first, link rarely.

4. Journalist requests: free press links

Journalists post questions, you answer as an expert, and if they use your quote they often link to you. These are the strongest links on this list and the hardest to get.

  1. FeaturedFree forever plan · small daily usage allowance · paid from $29/month billed yearly ($39 monthly)

    Matches you to journalist requests, including queries from HARO, LinkedIn and more.

    Best for: Founders with real expertise and a few minutes a day.

  2. QwotedFree Basic plan · 2 pitches/month · 2-hour pitch delay · Pro is $1,188/year

    Platform connecting journalists with expert sources.

    Best for: Founders who can pick their two best-fit requests each month.

  3. SourceBottleFree expert profile · paid pitching service optional

    Call-outs from journalists, bloggers and podcasters looking for sources.

    Best for: Businesses in Australia and nearby markets; many call-outs are Australia-focused.

The 20-minute weekend workflow

Repeat each weekend until your shortlist is done.

  1. Minute 0 to 3: pick two sources

    Take the next two from your row in the "which links fit" table.

  2. Minute 3 to 13: fill both completely

    Paste from your master profile. Add photos and the exact page URL. Half-filled profiles get fewer clicks and look abandoned.

  3. Minute 13 to 17: one useful answer

    Answer one real question on Quora, Reddit or a journalist-request site. Link only if your page answers it better than a comment can.

  4. Minute 17 to 20: log it

    Write source, URL of your profile, date and login in a sheet. Check Search Console > Links in a month to see which ones Google picked up.

Free links to skip

  • Mass directory submission services ('500 directories for $10')

    Most are low-quality directories no buyer visits. Google's spam policies name low-quality directory and bookmark links as link spam.

  • Link exchanges and 'link to me, I'll link to you' emails

    Excessive link exchanges are listed as link spam.

  • Forum signature and blog comment spam

    Comment links are usually nofollow or ugc, and spamming them can get you banned from the community.

  • Private blog networks (PBNs) and 'guest posts' on sites that sell links

    Built to manipulate rankings. They're the main thing Google's link spam systems look for.

  • Filling profiles with keywords instead of your real name

    Google Business Profile guidelines say: "Including unnecessary information in your business name isn't permitted." Taglines and extra keywords can get the listing suspended.

  • Creating profiles you'll never update

    Old hours and dead phone numbers cost you customers. Only claim what you can keep current.

Unlock the full tool list

Everything above, plus the branded PDF to keep.

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FAQ

Frequently asked questions

Are free backlinks worth it?
Free profile links won't rank you on their own and many are nofollow. They help Google discover you, confirm you're a real business and bring some visitors. Press links from journalist requests can carry real weight.
Are directory backlinks bad for SEO?
Real directories your customers use, like Google Business Profile, Yelp, G2 or Clutch, are fine. Mass submissions to low-quality directories are named as link spam in Google's spam policies.
Do nofollow links help SEO?
Google treats nofollow, ugc and sponsored as hints, so they may or may not be used for ranking. They still send visitors and help discovery.
What's the fastest free backlink to get?
For local businesses, Google Business Profile. For software, a G2 profile or a Product Hunt launch. For anyone with expertise, journalist-request sites like Featured and Qwoted.
How many free backlinks should I build per week?
There's no safe or magic number. Two complete profiles a week plus one helpful answer is a pace you can keep. Quality and fit matter more than count.