25 Free Backlinks Any Website Can Get This Weekend
Real business profiles, review sites, publishing platforms and journalist-request sites, sorted by business type. No PBNs, no spam directories, no link swaps.
Twenty-five free link sources, each checked live, with what it costs and who it fits. Pick the five that match your business, fill them with one master profile, and you have real listings buyers and search engines can find by Monday.
For: Founders and small businesses with few or no backlinks who want safe, free links before spending money on outreach.
- Which links fit my business · 5
- 1. Business profiles you should own today · 9
- If you only have 15 minutes · 3
- How to fill a profile so it helps · 2
- 2. Review and industry listings buyers really use · 6
- 3. Communities and publishing platforms where answers earn links · 7
- 4. Journalist requests: free press links · 3
- The 20-minute weekend workflow · 4
- Free links to skip · 6
- Use the "which links fit my business" table to pick 5 to 8 sources. Skip the rest.
- Fill the master profile template once, then copy it into every profile so your details match.
- Do the 20-minute workflow each weekend until your list is done.
- Read "free links to skip" before you sign up for anything.
Which links fit my business
Start with your row. Five complete profiles beat 25 empty ones.
| Your business | Do these first | Then | Skip for now |
|---|---|---|---|
| Local shop or service (plumber, clinic, salon) | Google Business Profile, Bing Places, Apple Business Connect | Facebook Page, Yelp (US), Nextdoor, Trustpilot | G2, Product Hunt, GitHub |
| SaaS or app | G2, Product Hunt, SaaSHub, LinkedIn Company Page | GitHub, DEV Community, Featured, Qwoted | Yelp, Nextdoor, Bing Places |
| Agency or consultant | LinkedIn Company Page, Clutch, Google Business Profile (if you meet clients) | Featured, Qwoted, Medium, Quora | Product Hunt, Pinterest |
| Online store | Trustpilot, Pinterest Business, Facebook Page | YouTube, Reddit (help first), Featured | Clutch, G2 |
| Creator or newsletter | YouTube, Substack, LinkedIn | Medium, Quora, Reddit, Featured | Yelp, Clutch |
1. Business profiles you should own today
These are profiles customers and search engines expect a real business to have. Most profile links are nofollow; their value is discovery, trust and traffic, not ranking credit.
- Google Business ProfileFree · needs verification · only for businesses with a location customers visit, or that travel to customers
Your listing on Google Search and Maps with a website link, hours, reviews and photos.
Ritik's note: Online-only businesses and virtual offices aren't eligible. Don't fake an address; Google can suspend the listing.
- Bing Places for BusinessFree · import from Google Business Profile for instant verification
Bing's business listing for Bing Search and Maps.
- Apple Business ConnectFree · Apple Account and ownership verification needed
Manage how your business appears in Apple Maps, Siri and other Apple apps.
- Yelp for BusinessFree to claim · ads are optional and paid
Claim your Yelp page with website link, hours and photos, and reply to reviews.
- Facebook PageFree · needs a personal Facebook account to create
A business Page with your website in the About section.
- LinkedIn Company PageFree · needs a personal LinkedIn profile
Your company profile on LinkedIn, with website link and employee connections.
- YouTube channelFree · Google account
A channel with links in the About section and links in every video description.
Ritik's note: Link to the specific page the video is about, not just the homepage.
A business account where every Pin links to a page on your site.
- Nextdoor Business PageFree page · ads are paid
A free page for local businesses that neighbours can recommend.
If you only have 15 minutes
- Minute 0 to 5: copy your master profile
Fill the template below once. Every later profile is copy-paste.
- Minute 5 to 12: claim your #1
Local business: Google Business Profile. Everyone else: LinkedIn Company Page (or G2 for software). Fill every field, add a logo and a real photo.
- Minute 12 to 15: import to Bing
Local businesses: import your Google Business Profile into Bing Places. Others: set up one journalist-request account (Featured or Qwoted) and turn on email alerts.
How to fill a profile so it helps
BUSINESS NAME (exactly as on your sign/site): ________ WEBSITE URL (the page to link): https://________ PHONE (same format everywhere): ________ ADDRESS (if customers visit): ________ SERVICE AREA (if you travel): ________ CATEGORY (most specific one): ________ HOURS: ________ SHORT DESCRIPTION (under 160 characters): We help [customer] [get result] with [service] in [place]. LONG DESCRIPTION (3 short paragraphs): 1. What you do and who for. 2. What makes you different (a fact, not "best quality"). 3. How to start (call, book, try free). LOGO: square, at least 500x500 PHOTOS: 3 real ones (team, work, place) PROOF: years in business, licence/registration, one named client if they agreed UTM FOR TRACKING (optional): ?utm_source=[site]&utm_medium=profile
Hi [name], [One-sentence direct answer to their exact question.] [Two or three sentences with a specific example, number or step from your own work.] [Your name], [role] at [business]. [One line on why you know this: years doing it, what you do daily.] Website: [URL] Headshot: [link] Happy to answer follow-ups today.
2. Review and industry listings buyers really use
Only do the ones in your category. If no customer ever browses a directory, skip it.
- G2Free to claim · G2 says claim requests are approved in 1-3 business days and new products verified in about 3-5
Software review site. Free profile, seller page and review collection.
Ritik's note: Ask your five happiest customers for a review in the first week. An empty profile does little.
- ClutchFree profile and reviews · sponsorship is paid
Directory of agencies and service firms with verified client reviews.
- TrustpilotFree plan · 50 review invitations/month · 1 user · no card needed
Public review profile with a link to your website.
- Product HuntFree to launch
Daily launch site for new tech products. Each product page links to your site.
Ritik's note: Launch when you have a real demo and a few people ready to try it. A launch with no audience disappears in hours.
- AlignableFree to join · paid member plan exists
Networking site for local small business owners, with a business profile.
- SaaSHubFree submission · paid promotion is optional
Software directory with alternatives pages. Each product page links to your site.
Ritik's note: List the competitors you replace. That puts you on their alternatives pages, where buyers are already comparing.
3. Communities and publishing platforms where answers earn links
These links come from being useful, not from filling in a form. Post real answers and helpful articles; link only when your page genuinely answers the question.
- GitHubFree
Profile and repository README files can link to your site.
- MediumFree to write
Publishing platform. Bio and articles can link back to your site.
- DEV CommunityFree
Developer community for posts and tutorials, with profile and post links.
Ritik's note: It supports a canonical URL setting when you cross-post, so your site stays the original.
- HashnodeFree
Developer blogging platform with a public profile.
- SubstackFree to publish
Newsletter and blog platform with a public profile and posts.
- QuoraFree
Q&A site. Profile and answers can include links.
- RedditFree
Communities on every topic. Links in genuinely helpful comments get clicks.
Ritik's note: Read each subreddit's rules first. Many ban self-promotion. Help first, link rarely.
4. Journalist requests: free press links
Journalists post questions, you answer as an expert, and if they use your quote they often link to you. These are the strongest links on this list and the hardest to get.
- FeaturedFree forever plan · small daily usage allowance · paid from $29/month billed yearly ($39 monthly)
Matches you to journalist requests, including queries from HARO, LinkedIn and more.
- QwotedFree Basic plan · 2 pitches/month · 2-hour pitch delay · Pro is $1,188/year
Platform connecting journalists with expert sources.
- SourceBottleFree expert profile · paid pitching service optional
Call-outs from journalists, bloggers and podcasters looking for sources.
The 20-minute weekend workflow
Repeat each weekend until your shortlist is done.
- Minute 0 to 3: pick two sources
Take the next two from your row in the "which links fit" table.
- Minute 3 to 13: fill both completely
Paste from your master profile. Add photos and the exact page URL. Half-filled profiles get fewer clicks and look abandoned.
- Minute 13 to 17: one useful answer
Answer one real question on Quora, Reddit or a journalist-request site. Link only if your page answers it better than a comment can.
- Minute 17 to 20: log it
Write source, URL of your profile, date and login in a sheet. Check Search Console > Links in a month to see which ones Google picked up.
Free links to skip
- Mass directory submission services ('500 directories for $10')
Most are low-quality directories no buyer visits. Google's spam policies name low-quality directory and bookmark links as link spam.
- Link exchanges and 'link to me, I'll link to you' emails
Excessive link exchanges are listed as link spam.
- Forum signature and blog comment spam
Comment links are usually nofollow or ugc, and spamming them can get you banned from the community.
- Private blog networks (PBNs) and 'guest posts' on sites that sell links
Built to manipulate rankings. They're the main thing Google's link spam systems look for.
- Filling profiles with keywords instead of your real name
Google Business Profile guidelines say: "Including unnecessary information in your business name isn't permitted." Taglines and extra keywords can get the listing suspended.
- Creating profiles you'll never update
Old hours and dead phone numbers cost you customers. Only claim what you can keep current.
Unlock the full tool list
Everything above, plus the branded PDF to keep.
Frequently asked questions
Are free backlinks worth it?
Are directory backlinks bad for SEO?
Do nofollow links help SEO?
What's the fastest free backlink to get?
How many free backlinks should I build per week?
Sources
- Google Business Profile Help: Eligibility guidelines
- Google Search Central: Spam policies (link spam)
- Google Search Central: Qualify your outbound links
- G2: Create a free profile
- Featured: Pricing
- Qwoted: Pricing plans
- SourceBottle
- Clutch: Application guide (free profile)
- Google Business Profile guidelines
- Trustpilot Business plans
- SaaSHub: submit a product
- Bing Places for Business